Icons of England
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Work in Partnership

ICONS is already working in partnership with some wonderful organisations around England. We would like to link to many more as we create our portrait of England. Contact us to find out how you can get involved.

Our strong coalition of support so far includes the National Trust, English Heritage, the Black Cultural Archives, the Football Association, the Museum of Rugby, the Muslim Council for Great Britain, the V&A Museum of Childhood, the National Portrait Gallery, the British Empire & Commonwealth Museum, the Science Museum and several other national and regional city museums and library networks in Brighton & Hove, Manchester, Birmingham, Gateshead, Bristol and London. In the community, ICONS is linking with Age Concern, Mencap and the CEED Positive Action programme in Bristol to run workshops and encourage web use. The Disabled Living Foundation is also supporting ICONS.

The National Trust’s Director of Historic Properties, Sarah Staniforth said: “From Stonehenge to the White Cliffs of Dover, the world-famous gardens at Sissinghurst to the national lawnmower collection, the National Trust cares for many of the country’s most cherished icons.  I’m delighted, therefore, that we are contributing to the ICONS – A Portrait of England project.  I’m really passionate about engaging more people in our cultural heritage and believe the ICONS project offers an exciting and fun way to broaden our appeal.”

As ICONS develops it will become a high profile advertisement for England's cultural heritage. We want to stimulate interest and activity, visits and participation far beyond our website. Is your organisation the custodian of a cultural treasure you think should be included as an icon of life in England?  We value your collaboration and involvement in the promotion of your organisation and the objects in your collection. In turn you can expect to promote media awareness and to generate interest among new audiences. If you represent the media or other regional or national organisations there are ways we can work together to enhance your marketing objectives and promote your work. A dynamic marketing team will work with you to develop a partnership that suits you.

ICONS is itself a cultural first. Don’t miss out on this opportunity to be involved.

For more information about becoming an ICONS partner, contact

Please note: If funding becomes available, ICONS also wants to roll out the whole project in future to Wales, Scotland and possibly to Ireland.



I enjoy drinking a nice English cup of Rosie Lee!

I. Keene